Blog

How to Tone Level 10 Hair

Everything you need to know about achieving a cool, luminous platinum blonde — and keeping it that way.

How to tone blonde level 8 hair & get rid of greys in just 10 minutes

Learn how to tone blonde level 8 hair and banish greys in just 10 minutes at home. Discover which products to use and when — from 8.1b and Ash Blue Additive to Color Gel 8N, 09B and 09V — for cool, luminous, grey-free results.

Should I color my gray hair blonde rather than darken it?

Which is better for grey hair coverage- taking hair blonde or darkening it?

Bleaching Fine, Thin Hair - What Every Stylist Needs to Know

The fears, the risks and the professional techniques and the products that make all the difference when bleaching fine, thin hair

Blue Bleach vs White Bleach: What's the Difference and Which Should You Buy?

Blue or white bleach — what's the difference? We break down how blue bleach fights brassiness, why you still need a toner, and which Ugly Duckling bleach is right for you.

How Many Levels Can Hair Bleach Lift? Setting Realistic Expectations

Understanding lift potential before you start is the difference between a seamless blonde transformation and damaged, disappointing results.

Grey Hair Blending on Dark Hair: Why 20 Vol Developer Works Better Than 10 Vol

Learn why 20 Vol developer works better than 10 Vol for grey hair blending on dark hair, and how Ugly Duckling 6N, 7N, and 8N help create a natural result.

Going From Dark to Platinum: A Step-by-Step Bleaching Plan

Achieving an ultra-white platinum or pearl blonde look from dark hair is one of the most highly requested transformations in the salon today. Today we show you how to do it.